The ecommerce industry continues to rise and expand. It’s undeniable that building a store online is now one of the most profitable businesses. However, you need to understand that as the industry flourishes, the competition heats up as well. Imagine competing with millions of ecommerce stores. Taking advantage of ecommerce tools to help you light a fire under your sales curve is a smart move that every successful entrepreneur has been making.
Whether you’re starting your online business from the ground up or finding ways to improve your current strategies, maximizing these eCommerce tools is a tried-and-true method in dominating the eCommerce world.
Top 7 Ecommerce Software and Tools
Ecommerce Website Tools
Perhaps the most popular ecommerce tool out there, Shopify has all the things you’ll need to start your online store from scratch. It’s extremely user-friendly so it’s perfect for beginners who are looking to find an all-in-one ecommerce solution – from creating the website to crafting product listings to adding plugins and integrations.
If you are an avid user WordPress, then WooCommerce makes the perfect choice! It offers great visitor experience and you can get it for free. But of course, if you truly want to upgrade your website, you need to aff other commerce functionality and designs. Just like Shopify, this ecommerce tool is also your all-in-one ecommerce solution.
Every eCommerce entrepreneur probably knows about this platform that has processed more than $25 billion in merchant sales last 2009. BigCommerce is widely-used around the world, reaching over 100 countries around the globe.
Ecommerce Research and Analytics Tools
When it comes to widely-known digital analytics software, Google Analytics takes the top spot. It is Google’s free web analytics tools that lets you understand your customers and analyze in-depth data for your business. Use the insights you’d find in Google Analytics to improve your marketing strategies.
If you’re planning to boost your SEO (Search Engine Optimization) efforts, you better integrate SEMrush in your ecommerce tool and software. It is a great platform in increasing your website traffic and leads. When it comes to keyword research, tracking Google rankings, competitor research and analysis, SEMrush won’t disappoint.
Ecommerce Marketing and Customer Service
It’s no secret that email marketing is one of the most effective strategies in building brand trust among your customers. Klaviyo has everything you’ll need to kickstart your email marketing – from email templates, flows, scheduling campaigns, tracking email analytics, etc. Best part? It has free plans, depending on your email list size.
Zendesk is an excellent customer support platform that allows you to interact with your customers on a wide range of channels. It lets you connect to them with ease. With Zendesk, you have an all-in-one help desk tool that helps you respond to queries more quickly, monitor all your support requests, and keep track of your efficiency when it comes to providing customer service.